With increasing demands, the retailers are now pressed to
out-smart their competitors with new initiatives, strategies and
technologies that would create a more comfortable,
differentiated, and enriched shopping experience. Focus has also
shifted on minimizing operational costs and increasing
efficiency of all components of the supply chain.
Retailers are beginning
to customize their offerings on the basis of their knowledge
of their customers. The companies are now increasingly
profiling its customers and investing in customer relationship
systems. This knowledge is helping them reach out to the
customers with focused promotions and campaigns. Retailers are
also modifying their customer access strategies, adding, as
much as possible, multiple delivery channels to reach out to
more customers, and more efficiently.
consolidation, deregulation, shrinking margins, increased
competition and many other such developments are insistently forcing
banks and financial services companies to reinvent themselves. With
the customer having more options then ever before, these companies,
therefore, have to work harder than ever before to attract new
customers while ensuring customer retention by continuously offering
them new services and service improvements.
This new age resurgence in this sector has been
mostly enabled by the improvement and advancement of technologies
that have empowered and enriched this domain. With such increased
pressure on the IT Function in general, companies are
hard-pressed for newer offerings, newer platforms and innovation in
general to manage change.
In the current context, technology is going to
play a major role in ensuring that retailers are right there to
better serve its customers, and also itself. Innovation is becoming
the key to deliver better solutions aimed at different levels in the
retail industry. Be it improved Point of Sale solutions, a better
wireless infrastructure, introduction of RFID, much improved
inventory management system or a useful CRM solution, technology is
all set to play the all important role in this Retail revolution.
Orbisís Retail practice has the required knowledge, competencies and
domain understanding to create innovative and efficient solutions in
this sector. With expertise in key technologies, Orbis can
collaborate with its clients to make their E-Business strategies
more effective, track their inventories better, and create ingenious